Read Brenita’s introduction and first Tip HERE
KNOW Your Audience
I heard my Pastor – Sheryl Brady say this at her annual Mentorship Moments conference this past week and it confirmed the value of this concept. Even in her setting as a professional speaker and pastor she understands she is a teacher and one thing she taught was “KNOW YOUR AUDIENCE.” I typically start my day working as a Kindergarten teacher serving 4-5 year old children. After work, I may have a skills training session with high school level student-athletes ages from 15-17. On weekends I serve at church in the 7-8 year old class. So as you probably guess, each place that I transition in and out of, I must know the audience that I will be teaching for that time. I cannot teach my 17 year old the same way I would a 4 year old. Besides ages – you have to consider learning styles and frame of reference.
Watch Out For Tip 4, coming soon…
Bio: Brenita Jackson has coached women’s college basketball for 8 years improving the culture at each school she worked for. She started playing basketball at Cedar Hill High School in Texas,USA and went on to play professionally in Aarhus, Denmark. She beganher coaching career while in Denmark leading the junior team to an undefeated season. She currently holds a Master’s Degree in Coaching and Athletic Administration from Concordia University in Irvine, CA.
Brenita returned to her home Dallas, Texas to continue her passion for coaching young girls and inspiring others to develop and use their gifts. She was recognized as 2011 Sportswoman of the Year by the Jacksonville Progress after winning the Region XIV Championship Runner Up Title along with developing the program’s first All American who’s jersey hung in the Women’s Basketball Hall of Fame in Knoxville, TN. In 2015 Brenita was voted the Region XIV Coach of the Year for a turnaround performance going from 3 to 23 wins in just her second season as head coach.
During her 8 years of coaching college basketball, 6 of them were with her husband Kevin Jackson who was a huge key to her success as a head coach. The two were recognized by the Houston Chronicle as “Couple a winning team on and off San Jac court.” The Jackson’s are known in the basketball community as coaches who care about their players, set high standards and teach life skills through the game of basketball. They founded a company called KBJ Academy where they travel to schools, churches and businesses to host team bonding retreats or leadership workshops. They also consult with coaches on changing the culture at a new school they just joined or consult with players on how to pursue playing college sports. They have experiences that they love to share with all transparency so others can learn, grow and succeed.
